Wednesday, February 08, 2006

The Dove Commercial

On Sunday evening, I watched the Millrose Games, NOT the Superbowl. I just don't much care about football. I did flip to it a few times to check the score. In general, what I've heard about it is that I didn't miss much. The football was apparently solid, but unexceptional, most of the commercials didn't live up to the hype...except one. Apparently Dove Soap decided to crash the male realm of the Superbowl. (I say male realm with a bit of a wink, since apparently about 40% of Superbowl viewers are female.) They ran an ad intended to help build women's self-confidence.

I've long said that men see themselves as a collection of good parts (how many of us men have flexed in front of a mirror, even though the governator need have no fear from us) while women see themselves as a collection of flaws keeping them from being pretty. My favorite example of this is Jennifer Grey. After becoming a star in Dirty Dancing, she saw her nose as unattractive and had it changed. She became another pretty face, but ceased to be the girl we all fell in love with. The reverse example is Lauren Hutton - early in her career, she chose not to correct the space in her teeth, instead having a cover made. She now had the ability to look virtually perfect or to have a prominent flaw, which could sometimes be advantageous. My stance on this: Women (and girls) are beautiful. Do most of them have some flaws? Yes, but does that make them unattractive? No! I wouldn't have it any other way. It's the differences that make people interesting - some have skin that's mahogany brown, others have cafe au lait, while still others have that almost transparent porcelain skin and most are somewhere between these examples. Like with different cultures, people are different, and respectfully celebrating these differences make life richer for everyone.

You can find the commercial online here. It's worth a look if you haven't seen it.

0 Comments:

Post a Comment

<< Home